Mobile Interface Theory by Jason Farman, Assistant Professor at the University of Maryland Department of American Studies and the Program in Digital Cultures and Creativity, is a highly resourceful book for those who are entering into the realm of mobile app design and mobile business strategies. Jason’s studies are focused on the ideas of embodied interaction, engagement, space, and proximity within the mobile environment. In a sense, we extend a portion of ourselves within the online environment and at times we blend the real and virtual worlds when we utilize location-based mobile technology for various functions such as art, gaming, and social networking. Human interaction with mobile technology continues to grow within our tech-savvy culture and public and Jason offers some great case studies and some of his own research into the book to help you better understand his perspective.

The book is easy to follow and is about 140 pages so you should be able to finish it in a short time but I would keep it as a reference should you want to build a successful mobile app of any kind. It’s not just about the technology itself but how we humans engage that technology through immersion and embodiment that will help us understand why we have strong relationships with our mobile phones and Jason helps in that reasoning.

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